Privacy Policy

The Equine Photography Method respects your privacy and is committed to protecting your personal data. This Privacy Policy explains what personal information we collect, why we collect it, how we use it and what rights you have regarding your personal data.

 

1. Who we are

The Equine Photography Method is a brand operated by Eliane van Schaik Photography, a business registered in the Netherlands.

• Business name: Eliane van Schaik Photography
• Brand: The Equine Photography Method
• Website: theequinephotographymethod.com
• Chamber of Commerce (KvK): 64424871
• Country: The Netherlands
• Email: ​info@elianevanschaikphotography.com

For the purposes of the General Data Protection Regulation (GDPR), Eliane van Schaik Photography is the data controller for the personal data described in this Privacy Policy.

 

2. What personal data we collect

Depending on how you interact with our website, courses and services, we may collect information such as:

• Your name
• Your email address
• Your billing and address details
• Your country
• Information relating to your purchases
• Information you provide when joining a waitlist or newsletter
• Information submitted through contact forms
• Messages you send to us
• Your IP address, browser type and device information
• Information about how you use our website and interact with our marketing

We only collect personal information that is relevant and necessary for operating our business and providing our services.

 

3. How we collect your information

We may collect personal information when you:

• Visit our website
• Join a waitlist
• Subscribe to our newsletter
• Download a free resource
• Purchase a course, digital product or other service
• Create or use an account on our learning platform
• Complete a contact form
• Contact us directly
• Interact with our emails, advertisements or website

Certain technical information may also be collected automatically through cookies and similar technologies.

 

4. Why we use your personal data

We may use your personal information to:

• Provide access to courses, products and services you have purchased
• Process and administer purchases and payments
• Send transactional emails relating to your purchases
• Deliver free resources you have requested
• Manage course registrations and access
• Respond to questions and enquiries
• Send newsletters, educational content and marketing communications where permitted
• Manage waitlists and product launches
• Improve our website, courses and services
• Analyse website performance and user behaviour
• Measure the effectiveness of our advertising
• Protect our website and services
• Comply with tax, accounting and other legal obligations

Under the GDPR, we process your personal data only when we have a valid legal basis. Depending on the situation, this may be your consent, the performance of a contract, compliance with a legal obligation or our legitimate interests.

 

5. Email marketing

We use MailBlue for email marketing and email automation.

If you subscribe to our newsletter, join a waitlist, request a free resource or otherwise consent to receive marketing communications, your information may be processed through MailBlue.

We may send you emails about The Equine Photography Method, including educational content, new courses, launches, products and special offers.

You can unsubscribe at any time by clicking the unsubscribe link included in our marketing emails.

Where our processing is based on consent, you can withdraw your consent at any time.

 

6. Purchases and payments

We use Plug&Pay for our checkout and sales processes and Mollie for payment processing.

When you make a purchase, information such as your name, email address, billing details and order information may be processed by these providers where necessary to complete your purchase.

Payment details may be processed directly by Mollie. We do not store your complete bank or payment card details ourselves when these are handled directly by the payment provider.

We may retain invoices and transaction information where required under Dutch tax and accounting legislation.

 

7. Online courses

Our online courses and educational content may be hosted through Huddle.

If you purchase or receive access to one of our courses, personal information such as your name and email address may be shared with or processed through Huddle so that your account can be created and your course access can be provided.

Information about your activity within the learning environment may also be processed where necessary to provide and improve the service.

 

8. Website

Our website is created and hosted using Wix.

When you visit our website, Wix may process certain technical information necessary to display, secure and operate the website. This may include information such as your IP address, browser, device and website activity.

If you submit information through forms on our website, this information may also be processed through Wix.

 

9. Analytics, advertising and Meta Pixel

We may use the Meta Pixel and related Meta technologies on our website to understand how visitors interact with our website and to measure and improve our advertising campaigns.

Depending on your cookie preferences, information about your website activity may be shared with Meta. This can be used to measure advertising performance and, where permitted, show more relevant advertisements.

Marketing and tracking technologies such as the Meta Pixel will only be activated where the required consent has been obtained.

You can manage your preferences through the cookie settings on our website.

 

10. Cookies

Our website uses cookies and similar technologies.

Some cookies are strictly necessary for the website to function. Other cookies may be used for analytics, marketing, personalisation and advertising.

Where required by applicable law, non-essential cookies, including marketing and tracking cookies, will only be placed after you have given your consent.

You can accept, reject or manage non-essential cookies through the cookie banner or cookie settings available on our website.

You can change or withdraw your cookie preferences at any time.

 

11. Third-party service providers

To operate The Equine Photography Method, we currently use third-party services including:

• Wix for our website and hosting
• MailBlue for email marketing and automation
• Plug&Pay for checkout and sales processing
• Mollie for payment processing
• Huddle for hosting and delivering online courses
• Meta for advertising, measurement and the Meta Pixel

These providers may process personal information on our behalf or, depending on the service, as independent data controllers.

We only share personal information where this is necessary to operate our business, provide our services or comply with legal obligations.

Some service providers may process information outside the European Economic Area. Where required, appropriate safeguards are used for international transfers of personal data in accordance with applicable data protection legislation.

 

12. How long we keep your information

We do not retain personal information longer than necessary for the purpose for which it was collected.

The applicable retention period depends on the type of information and the reason we process it.

Information relating to purchases, invoices and financial administration may be retained for the period required under Dutch tax and accounting legislation.

Marketing information may be retained until you unsubscribe or withdraw your consent, unless we have another lawful reason to retain certain information.

Account and course information may be retained for as long as necessary to provide the access you purchased or to administer our services.

 

13. How we protect your data

We take appropriate technical and organisational measures to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.

We also work with professional service providers that maintain their own security measures.

However, no online system or method of electronic storage can guarantee absolute security.

 

14. Your privacy rights

Under the GDPR, you may have the right to:

• Access the personal information we hold about you
• Correct inaccurate or incomplete information
• Request deletion of your personal information
• Request restriction of processing
• Object to certain types of processing
• Withdraw your consent
• Request transfer of your personal information where applicable

If you wish to exercise any of these rights, please contact us at:

​info@elianevanschaikphotography.com

We may request additional information where necessary to verify your identity.

You also have the right to lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens).

 

15. Links to other websites

Our website may contain links to external websites, social media platforms or other third-party services.

We are not responsible for the privacy practices of these third parties. We recommend reviewing their privacy policies before providing personal information.

 

16. Changes to this Privacy Policy

We may update this Privacy Policy when our website, services, technology or legal obligations change.

The most recent version will always be published on this page. The date at the top of this Privacy Policy indicates when it was last updated.

 

17. Contact

If you have questions about this Privacy Policy or about how we process your personal information, please contact:

Eliane van Schaik Photography
The Equine Photography Method
Chamber of Commerce (KvK): 64424871
The Netherlands
​info@elianevanschaikphotography.com